Asana × Benefit Cosmetics
Asana x Benefit Cosmetics, 52 work days saved for a busy creative team
52 work days saved per year
Work slipping through cracks to full centralized control
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Why it works
The case study anchors every claim to a concrete number, making the efficiency gains feel earned rather than vague. The before-state is specific and relatable: side conversations in chat and email, manual spreadsheet formulas, and work falling through the cracks. Giving one named manager a clear voice throughout keeps the story grounded and avoids the generic brand-speak common in beauty sector case studies.
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Attach a named, specific time-per-task comparison to each feature described, as the story does when it contrasts five seconds versus one hour for campaign timeline planning. This turns feature descriptions into proof points.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Asana's published work; we link to the source and lead with our analysis.