Atlassian × 24 Hour Fitness
Atlassian x 24 Hour Fitness, 37% ITSM budget cut by ditching BMC Remedy
37% of ITSM budget saved
Siloed, manual chaos to transparent cross-functional ownership
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Why it works
The case study anchors on a concrete cost reduction number and pairs it with a named competitor displacement, which makes the value proposition credible and easy to benchmark. The HR use case is a genuine secondary story: teams that could not self-administer service requests now can, which is a net-new capability, not just an efficiency gain. The story would be stronger if the quote from HR Manager Rose Nguyen included a specific metric rather than general praise.
Steal this
Show the competitive cost comparison over time: framing the total cost of Jira Service Management plus implementation as still less than one year of the incumbent makes the ROI concrete without requiring the reader to do the math.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Atlassian's published work; we link to the source and lead with our analysis.