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Auth0 (Okta) × RSG Group

Auth0 x RSG Group, unifying identity across 900 gyms cut management time by 66%

66% reduction in identity management time

Fragmented identity chaos to unified single source of truth

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Why it works

The case study earns its Efficiency tag with two concrete percentage figures tied directly to this customer. The before-state is described in operational detail: three separate CIAM systems, members forced to create multiple accounts within the same brand, and a step-by-step onboarding process that is quoted and then explicitly contrasted with the new flow. The Clarity secondary tag is justified because the identity unification also unlocked member journey visibility that was previously impossible, feeding a CDP and enabling cross-sell, though the story leads with time savings rather than that insight win.

Steal this

The second-brand migration stat ('John Reed took only 20% of the time of the initial integration') is a compact, credible proof point that shows compounding ROI without requiring a separate case study. Quoting the ratio rather than an absolute number makes it universally relatable to any multi-brand buyer.

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This is editorial commentary and curation. The case study, screenshot, and all metrics are Auth0 (Okta)'s published work; we link to the source and lead with our analysis.

  • Vendor Auth0 (Okta)
  • Customer RSG Group
  • Industry Other
  • Trigger Fragmented CIAM systems creating member friction and blocking digital growth
  • Format Written narrative
  • Structure Challenge-Solution-Results
  • Medium Web page