Bloomreach × HD Supply
Bloomreach x HD Supply, search revenue up 16% with AI-driven discovery
16% increase in revenue from search
Slow, friction-heavy search to fast, add-to-cart-ready discovery
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Why it works
The story anchors on two concrete, attributable numbers (16% search revenue lift, 4% add-to-cart rate increase) which gives it more credibility than most ecommerce search case studies. The add-to-cart-from-search-bar mechanic is described specifically enough that a reader can picture the implementation. The 30-second query diagnosis detail adds a secondary efficiency proof point without diluting the revenue headline.
Steal this
Pairing a revenue headline metric with a precise UX mechanic (add to cart directly from the search bar) shows both the what and the how in a single sentence, which is more persuasive than citing algorithm improvements alone.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Bloomreach's published work; we link to the source and lead with our analysis.