Calendly × Churchill Mortgage
1,037% ROI within one year
Manual scheduling chaos to effortless automated routing
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The case study leads with numbers going down (hours, manual effort, labor cost) rather than up, making Efficiency the clear primary tag despite the ROI framing. The $415K labor savings and 26,767 hours reclaimed are concrete and sourced directly from the Director of Client Engagement, lending credibility without relying on vendor claims. The Dave Ramsey affiliate routing detail is a specific, memorable use case that grounds the automation story in real business context.
Anchor the ROI calculation to an industry-standard labor rate so readers can trust the math without seeing internal financials.
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