FourKites × KeHE
FourKites x KeHE, Automating 65,000+ weekly notifications to free the sales team
55,000+ emails automated weekly
Tied up on status calls to focused on revenue
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Why it works
The case study is built around a concrete before-state: a four-step phone relay that burned sales hours on non-revenue work. The mechanism is specific enough to follow: Dynamic ETA feeds proactive retailer alerts with location masking for multi-drop routes. The story is a mild coin-flip between Efficiency and Breakthrough, but the headline leads with volume of tasks removed rather than revenue grown, so Efficiency wins.
Steal this
Anchor the before-state to a named process step count ('four-step phone relay') so readers instantly grasp the friction without needing additional context.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are FourKites's published work; we link to the source and lead with our analysis.