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Gladly × Unreal Snacks

Gladly x Unreal Snacks, lean CX team automates 20% of contacts in 5 weeks

20% of customer contacts automated

Flying blind and reactive to proactive and in control

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Why it works

The case study earns credibility by pairing a concrete automation rate with a before-and-after CSAT response rate, giving two distinct proof points rather than one vague claim. The five-week go-live detail anchors the efficiency story and doubles as a sales argument against slower competitors. The Clarity secondary tag fits because the before-state was explicitly described as flying blind on reporting, and the solution section leads with visibility tools before automation features.

Steal this

Pair a time-to-value metric (5 weeks to go live) directly alongside outcome metrics in the key results block. It reframes the vendor as low-risk and fast, without a separate section or argument.

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This is editorial commentary and curation. The case study, screenshot, and all metrics are Gladly's published work; we link to the source and lead with our analysis.

  • Vendor Gladly
  • Customer Unreal Snacks
  • Industry Ecommerce / Retail
  • Trigger Lean CX team overwhelmed by 1,400 monthly conversations across fragmented channels, with seasonal spikes exposing platform limits
  • Format Written narrative
  • Structure Challenge-Solution-Results
  • Medium Web page