Gong × Frontify
Gong x Frontify: 30% more lead conversions after ditching Outreach and spreadsheets
30% increase in lead conversion
Unreliable data and missed forecasts to aligned teams and board-trusted predictions
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Why it works
The case study earns credibility by pairing two specific, attributed numbers from the same named source, and the before-state is concrete enough to feel real: missing quarterly forecasts by 30-40% is a damaging admission that makes the 20% accuracy gain land. The Outreach displacement is named explicitly, which sharpens the competitive narrative and gives readers a direct comparison point. The story sits between Breakthrough and Efficiency, but the headline leads with the conversion rate going up, so Breakthrough wins the primary tag.
Steal this
Name the competitor you displaced and quote the specific gap it left, then show the measurable result of closing that gap. This structure turns a generic platform switch into a pointed before-after argument.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Gong's published work; we link to the source and lead with our analysis.