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Gorgias × ALOHAS

Gorgias x ALOHAS, 83% automation doubles chat revenue

2.5x revenue growth from chat interactions

Overwhelmed by chat volume to energized agents driving revenue

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Why it works

The case study earns its Breakthrough tag by leading with revenue doubling, not just cost savings, even though efficiency gains (50% faster response, 83% automation) are substantial. The business model context is well explained: ALOHAS sells a counterintuitive pre-order concept, so customer education is directly tied to conversion, which makes the automation payoff feel logical rather than generic. The quote from Annalisa Micalizzi carries real numbers and forward-looking trajectory, which lifts it above typical filler endorsements.

Steal this

Anchor the automation story in a business-model insight. ALOHAS explains why their support volume is uniquely high and why solving it unlocks revenue, making the tool results feel inevitable rather than incidental. Frame automation as a catalyst for better conversations, not a replacement for them.

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This is editorial commentary and curation. The case study, screenshot, and all metrics are Gorgias's published work; we link to the source and lead with our analysis.

  • Vendor Gorgias
  • Customer ALOHAS
  • Industry Ecommerce / Retail
  • Trigger Growing on-demand program drove unsustainable volume of pre-sales inquiries
  • Format Written narrative
  • Structure Challenge-Solution-Results
  • Medium Web page