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Gorgias × Angelus Direct

Gorgias x Angelus Direct, from tab chaos to 4.7/5 CSAT

41% faster resolution time

Tab-switching chaos to centralized control

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Why it works

The case study earns its numbers by tying each metric directly to a named mechanism: Macros drive one-touch resolution, Tags drive prioritization, and automation drives resolution speed. The CEO quotes carry real operational detail rather than filler praise, which makes the story credible. The competitive displacement of Zendesk is explicit and motivated by a specific frustration, giving the switch narrative a clean cause.

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Attribute each result metric to a specific product feature by name, so the reader understands exactly what produced the outcome rather than crediting the platform generically.

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This is editorial commentary and curation. The case study, screenshot, and all metrics are Gorgias's published work; we link to the source and lead with our analysis.

  • Vendor Gorgias
  • Customer Angelus Direct
  • Industry Ecommerce / Retail
  • Trigger Multiple platforms causing missed messages and lost sales
  • Format Written narrative
  • Structure Challenge-Solution-Results
  • Medium Web page