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HubSpot × Europe Express

HubSpot x Europe Express, siloed systems to unified platform

40% faster lead to quote time

Fragmented and unaccountable to unified and in control

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Why it works

The case study leads with a number going down (40% faster lead to quote) and frames the core win as eliminating manual work and disconnected systems, making Efficiency the right primary tag. The 272% email open rate lift and 30% more leads submitted within 60 days add a Breakthrough dimension, but the headline and opening lean on speed and elimination of waste. The competitive switch from Salesforce is named explicitly, which is worth flagging.

Steal this

Anchor the results section with a concrete time saving translated into business consequence: '40% faster quotes' is immediately followed by 'faster quotes translate into more deals,' which closes the loop for any skeptical reader.

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  • Vendor HubSpot
  • Customer Europe Express
  • Industry Travel / Transport
  • Trigger Digital transformation strategy exposed legacy platform gaps across the Travelopia group
  • Format Written narrative
  • Structure Challenge-Solution-Results
  • Medium Web page