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Lindy × Tiddle

Lindy x Tiddle, 40–60 hours a week back from an inbox that was eating the team

40–60 hours per week saved on email screening and qualification

Inbox as bottleneck to inbox as non-issue

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Why it works

The story is built around a single vivid contrast: 500 emails a day, two to four worth reading. That ratio does all the heavy lifting and makes the time saved feel inevitable rather than claimed. The 'still six' result is a quiet but effective move, it shows that the efficiency gain had real business consequences for a bootstrapped team without needing to invent a dramatic before/after arc.

Steal this

Anchor the before-state on a ratio, not a raw number. '500 emails, 2–4 real' is more convincing than '500 emails wasted our time' because the ratio proves the problem without requiring the reader to take anything on faith.

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This is editorial commentary and curation. The case study, screenshot, and all metrics are Lindy's published work; we link to the source and lead with our analysis.

  • Vendor Lindy
  • Customer Tiddle
  • Industry Professional Services
  • Trigger 500 inbound emails per day with only 2–4 real leads buried inside, consuming the founder's mornings
  • Format Written narrative
  • Structure Challenge-Solution-Results
  • Medium Web page