Lindy × Truemed
Lindy x Truemed, support lead builds his own tools without engineering
67% lower cost per automated ticket ($1.00 to $0.33)
Blocked by the engineering queue to building tools independently
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Why it works
The story earns its efficiency tag cleanly: two numbers go down (cost per ticket, headcount required) and both are specific and attributed. The secondary New Capability angle is real because the support lead genuinely could not build these tools before, but the headline leads with cost reduction so Efficiency wins the tie-break. The 'junior developer that works just for me' quote carries actual information about how Colin used the product rather than generic praise.
Steal this
Reframe the protagonist as the builder, not the buyer. Colin is positioned as someone who gained creative agency, not just a faster workflow. That framing makes the case study appeal to any non-technical operator sitting behind an engineering backlog, which massively widens the addressable reader.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Lindy's published work; we link to the source and lead with our analysis.