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Maze × Hopper

Maze x Hopper: 2x faster research at 75% lower cost

2x faster research process; 75% cost reduction

Manual, expensive, seat-limited research to fast, affordable, self-serve research at scale

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Why it works

The case study earns its headline metrics with direct attribution: a named designer quotes the 50% time saving and 75% cost reduction in the same breath, so neither figure floats free. The before-state is concrete, covering seat limits, manual outreach coordination, and slow analysis, which makes the contrast credible. The MVP web portal vignette (1,500+ responses, 87% success rate) adds a second, specific evidence point that keeps the piece from resting on percentages alone.

Steal this

Anchor one abstract efficiency claim (2x faster) with a discrete, time-bounded story: Hopper's 6-week MVP study with 1,500+ responses and an 87/13 split gives readers a real-world proof point that makes the headline metric feel earned rather than vendor-spun.

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This is editorial commentary and curation. The case study, screenshot, and all metrics are Maze's published work; we link to the source and lead with our analysis.

  • Vendor Maze
  • Customer Hopper
  • Industry Travel / Transport
  • Trigger Growing design team outgrew seat limits and manual workflows of previous tool
  • Format Written narrative
  • Structure Challenge-Solution-Results
  • Medium Web page