Mixpanel × Migros One
Mixpanel x Migros One, from 4 days to 2 hours on campaign execution
4 days to 2 hours idea-to-execution
Slow and bottlenecked to fast and self-serve
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Why it works
The case study grounds every claim in three specific numbers tied directly to this customer, making the efficiency story credible and concrete. The before-state is well-drawn: SQL bottlenecks and a 4-day cycle are tangible obstacles, not vague complaints. The 148% growth in self-serve segment creators is an unusual metric that doubles as proof of a cultural shift, which gives the story a second dimension beyond raw speed.
Steal this
Use a team-adoption metric (148% increase in non-technical users building segments) alongside an outcome metric to show both capability spread and business result in one story.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Mixpanel's published work; we link to the source and lead with our analysis.