Moz × LeadLogic
Moz x LeadLogic, From Zero Presence to 87% Traffic Growth in 8 Months
87% traffic growth in 8 months
Unproven SEO spend to clients asking for more SEO
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Why it works
The story anchors on a client with no prior online presence, which makes the before-state concrete and the growth numbers credible rather than incremental. Leading with three headline metrics in the header gives readers an immediate reason to keep reading. The quote earns its place because it captures a behavioral shift in clients, not just satisfaction.
Steal this
Open with a triple-metric header (links up, traffic up, time saved) so each reader type finds their number before the narrative even starts.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Moz's published work; we link to the source and lead with our analysis.