Narvar × Better Way Health
Narvar x Better Way Health, switching from AfterShip cuts support tickets 30%
30% decrease in fulfillment-related support tickets
Frustration with AfterShip to confident post-purchase experience
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Why it works
The case study earns its competitive switch flag clearly, naming AfterShip and quoting specific frustrations before pivoting to Narvar. Two distinct metrics anchor the story, one on cost reduction and one on revenue engagement, giving readers a before-and-after picture that is easy to follow. The COVID context adds a credible, time-stamped trigger without being overwrought.
Steal this
Using the tracking page as paid-style marketing real estate for product recommendations, then reporting a specific engagement rate, turns a cost-center story into a revenue story in one paragraph.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Narvar's published work; we link to the source and lead with our analysis.