Sinch Engage × Marquis Software
Sinch Engage x Marquis Software, SMS cuts parolee no-shows by 43%
43% fewer no-shows vs. control group
Unreliable appointments to confirmed attendance
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Why it works
The case study anchors on a concrete, study-derived metric (43% fewer no-shows) that gives the story credibility beyond anecdote. The before-state is specific: a named customer running at a 20% no-show rate, with real consequences for officers and parolees alike. The mechanism is clear enough to replicate: integrate SMS into existing workflows, send one reminder the day before the appointment, and store full message threads in the database.
Steal this
Cite an internal study with a control group to validate a single-variable change. It turns a vendor case study into something that reads like evidence, not marketing.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Sinch Engage's published work; we link to the source and lead with our analysis.