STAT Search Analytics × TELUS
STAT x TELUS, cutting SEO reporting time in half
62.5% less time spent on reporting
Manual screenshot pulling to fully automated dashboards
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Why it works
The case study anchors on a single credible number (62.5% time reduction) tied directly to a named individual's workflow, which makes the claim feel auditable rather than generic. The before-state is concrete: manual screenshots, a fragile in-house API, and engineering overhead every reporting cycle. The secondary Clarity angle is present because the GDS dashboard also gave the team consolidated visibility they lacked before, but the headline leads with time saved, so Efficiency is the correct primary tag.
Steal this
Attribute the metric to a named person and a specific process step (Daniel reduced reporting time by 62.5%), not to the company in aggregate. This makes the number feel real and verifiable rather than a vendor-polished summary stat.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are STAT Search Analytics's published work; we link to the source and lead with our analysis.