Moz × Tinuiti
Moz x Tinuiti, 1,143% keyword ranking growth for agency clients
1,143% increase in total keyword rankings
Scattered tools and data gaps to unified SEO visibility and client results
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Why it works
The story earns credibility by reporting results for two named end clients rather than generic agency-level claims, which makes the numbers concrete and traceable. The seven-year tenure detail signals durable value rather than a one-time win. The piece is a mild coin-flip between Breakthrough and Efficiency, but the headline leads with a number going sharply up, so Breakthrough wins.
Steal this
Report results for the customer's customers: naming the end clients (DFIN, the athletic wear brand) and their specific metrics turns a vendor testimonial into a multi-level proof of value.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Moz's published work; we link to the source and lead with our analysis.