Notion × Ceci Saia
scattered ideas to organized, repeatable system
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The story has a clear before-state: no home for research, no structure for reviews, mental overhead eating into actual thinking. The template mechanism is concrete enough to picture and replicate. That said, there are no outcome numbers and the quotes, while specific enough to be useful, do not carry hard evidence of results.
The three-phase journey structure (before the trip, during the trip, after the trip) maps the product naturally onto the customer's workflow without forcing a features list.
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