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Smartsheet × Tellepsen

Smartsheet x Tellepsen, emergency employee check-in built in 10 minutes

Helpless uncertainty to coordinated crisis response

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Why it works

The story earns its New Capability tag because Tellepsen had no mechanism to locate and triage 500-plus dispersed employees during a crisis before this moment. The 10-minute form build is a concrete, repeatable mechanism that gives readers a mental template they can copy. The Henn quote about color-coded cell conditions is one of the rare quotes in vendor case studies that actually explains product behavior rather than expressing generic enthusiasm.

Steal this

The color-coded conditional formatting detail in the customer quote: it names a specific product feature, explains exactly how it was used, and shows the operational payoff, all in two sentences. That is the model for a quote that earns its place.

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  • Vendor Smartsheet
  • Customer Tellepsen
  • Industry Industrial / Manufacturing
  • Trigger Hurricane Harvey flooded Houston, putting 500+ employees at risk
  • Format Written narrative
  • Structure Story arc
  • Medium Web page