Wingify × High Mowing Organic Seeds
Wingify x High Mowing Organic Seeds, a hamburger menu tweak lifts add-to-cart 22%
+22% increase in add-to-cart rate
Funnel friction to product discoverability
Members read free
Unlock the full breakdown
Enter your email to open every case study in the library: the full screenshot, why it works, and the one thing worth stealing. One email unlocks all of them.
Free. No spam. Unsubscribe anytime.
You're in — enjoy the library.
Why it works
The story earns its headline by anchoring on a concrete percentage tied to a specific A/B test, not a vague platform benefit. The mechanism is clear: a single visual change to the mobile hamburger menu was built without code using a WYSIWYG editor and ran for four weeks. The before-state (41% cart-addition rate, measurable friction) gives the result something to push against.
Steal this
Quantify the before-state with a specific baseline metric so the improvement figure has something concrete to land against, rather than just reporting the lift in isolation.
Click to enlarge ↗ This is editorial commentary and curation. The case study, screenshot, and all metrics are Wingify's published work; we link to the source and lead with our analysis.